“Keep Your Eye Upon the Donut” closed at the City Reliquary Museum on Sunday, March 2, 2014. It was an absolute delight to share the history of New York City’s donuts and donut shops with everyone who visited. We received wonderful media coverage up to the very end of the exhibit including a video by NBC New York that ran in the back of New York City taxis in the final week and we were a weekend pick on WNYC. To celebrate the final weekend we also had some special events.
On Saturday, March 1st Sally Levitt Steinberg, author of The Donut Book gave a wonderful talk and Carpe Donut NYC brought their delicious donut truck to the City Reliquary. Sally is the granddaughter of Adolph Levitt, inventor of the “Wonderfully Almost Human Automatic Donut Machine.” She talked about the history and origins of donuts. Some of my favorite quotes include:
“Who invented the donut? We all did. It’s been around since Bible times.”
About her grandfather’s creating the automatic donut machine: “He created something more American than he was.”
On how doughnut became donut. Adolph Levitt “shortened it for pr purposes. He took out the oug.”
The Donut Book was a pioneering moment in preserving donut history and it remains an invaluable must-read resource. “Keep Your Eye Upon the Donut” was also greatly informed to the great materials from Sally’s Donut Ephemera Collection that she donated to the National Museum of American History. It was a pleasure to meet the Donut Princess and to build upon the great donut history foundation she’s provided. A number of members of the Levitt family also visited the exhibit and it was great to share some artifacts about Adolph Levitt’s legacy and hear their stories.
On Sunday we held a final meeting of the Donut Dunkers Club. We handed out donuts, coffee (generously provided by Oslo), and Donut Dunkers Club cards to attendees and then got to work reviewing the Rules for Dunking. The 2 1/2 seconds for dunking the donut in the coffee is important to abide by. Attendees shared their own dunking techniques and donut memories. Additional photos from the closing weekend can be seen on the City Reliquary’s Facebook page here.
While the donut exhibit has closed, don’t forget that you can still visit the 9 present-day donut shops that we highlighted in it. Here’s a map of them to help you find them.
It was an amazing experience to present “Keep Your Eye Upon the Donut” at the City Reliquary. I am so thankful for the City Reliquary’s embrace of this exhibit and their devotion to New York City’s everyday history. They are truly one of city’s greatest treasures and more cities need reliquaries like this.
Tremendous thanks to Anna Olivia Grant for the beautiful photographs of the 9 present-day donut shops that we highlighted and for all her help in making this exhibit possible (don’t miss the interview I did with her here). Thank you to all of the donut shop owners highlighted in this exhibit for sharing their stories with us. Thank you to everyone at the City Reliquary, particularly Bill Scanga for installing the exhibit so beautifully. Thank you also to Dave Herman for taking me on as a volunteer back when I lived in Williamsburg. Thank you to Matt Levy and Jeff Tancil for all of their help too.
One of the questions I’ve gotten is, where will the exhibit go next? There’s no plans yet for additional venues, but I am willing to talk more to anyone who’s interested in showing it. Additional research and reframing of the exhibit would be needed, but I’d love to share the donut’s history and the history of donut shops in other cities with more donut lovers out there.
All slideshow photographs by Anna Olivia Grant.